The recent explosion in popularity of poker based television series has prompted the Caesar's Palace Las Vegas hotel and casino to host its own poker tournament in an attempt to cash in on the extreme popularity of poker tournaments such as the World Series of poker tournament in Las Vegas.  The Caesar's poker classic will feature a $10,000 buy in and pay out a stunning $1 million guarantee, guaranteed to bring plenty of players to the fledgling Caesar's poker classic inaugural tournament.  The event planners and organizers have found a spot on the calendar that features minimal competition from other poker tournaments on the schedule and intend to perform a media blitz of advertising and marketing in order to bring in more players and more attention from news outlets as well as the public at large, the intended audience that is the Caesar's Palace Las Vegas hotel and casino is hoping to attract to the world-famous gambling hall.

One of the advantages over the Caesar's Palace Las Vegas hotel and casino is the size of the poker room, which is more than capable of hosting an extremely large tournament attendance, rather than requiring the tournament be hosted in a larger ballroom area.  Organizers suspect that the event will be very successful and bring in all manner of exposure and publicity, which will eventually garner interest from all around the world and bring new traffic and visitors to the Caesar's Palace, which has seen reduced attendance in recent years.

Despite the fact that there are many Las Vegas poker tournaments already on the schedule and the competition is quite fierce for available advertising and marketing dollars, Caesar's Palace feels that they have quite an advantage over their competition in the form of an extremely visible brand name, as the Caesar's Palace name has drawn visitors for many years and will likely continue to do so for many more.  Hinging on this fact is the entire advertising and marketing strategy that has originated with the implementation of the inaugural CaesarsPalaceLas Vegas hotel and casino poker tournament, the Caesar's poker classic.

Industry experts expect a positive outlook for the Caesar's poker classic poker tournament in Las Vegas, as the raised level of exposure in the public eye will help bring more tourists and visitors to the Caesar's Palace to spend money and win at the poker table as well as other gaming and gambling activities.  The payoff should be sweet indeed for the Caesar's poker classic poker tournament.